Buy backlinks can be an effective way to drive traffic to your website, and build organic links. But like all things in life, it is always important to balance the benefits with the downsides. You need to make sure that you are not breaking any search engine rules by getting backlinks.
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Buying backlinks can be a tricky activity that you might have heard about, but maybe you didn't know if you should even be doing it at all. Buying backlinks with nofollow is a Black Hat SEO (search engine optimization) technique. Essentially, what you are doing is purchasing your links from other websites, which have chosen not to allow you to re-use their anchor text. In turn, Google will attribute your backlinks to the corresponding websites. So if someone has chosen to place your link onto their page (with your backlinks), Google will see that you are buying your backlinks from them and not vice versa. If you buy backlinks with nofollow, Google will see your backlinks as coming from the relevant websites (not the website where you placed the link).
This is why some people don't feel like they are getting quality backlinks when they buy backlinks from a site with a poor or follow backlink anchor text. Basically, follow backlinks will not help your ranking in the eyes of Google. In fact, it can hurt your ranking. So what to do when a site won't let you buy backlinks with nofollow?
There are basically two main ways to buy backlinks, through the major search engines (Google, Yahoo! and Bing) and through the Edu backlinks system. If your goal is to build authority and get good quality backlinks, then it is best to build your backlinks portfolio with Edu backlinks.
First, understand how to buy backlinks with Edu backlinks. With Edu backlinks, you are bidding for a position on the front page of the site with your link. This usually comes with a high-quality one-way link.
Second, it is best to buy backlinks organically rather than using pay per click. Many people who are new to SEO believe that paying for a backlink is an automatic way to gain natural backlinks. The truth is, paid links to work great when used in conjunction with organic SEO. However, this strategy should be used only after all other options have been exhausted, because pay per click can actually hurt your organic rankings if the paid link is attached to a keyword that does not deserve one.
Finally, understand that it is not worth it to buy backlinks organically if you are not prepared to put in the time to improve your website. One way to ensure your success is to optimize your website well, and then write lots of articles to attach your anchor text. In fact, there is so much information on the web about article marketing, that it would take a book to cover it all. However, the most important part of your article is the anchor text, because it is where the search engines will place your link. So, make sure your anchor text is relevant to the topic of your article.
Link building is critical to anyone wanting to rank for key phrases in major search engines like Google and Yahoo. However, it takes time and effort to develop a strong backlink portfolio. However, if you are ready to invest the time and energy, then buy backlinks from your backlinks brokers, as you will be able to enjoy great traffic for your website.